Business
ROAS Calculator
Measure revenue returned for each unit of advertising spend.
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How this calculation works
Measure revenue returned for each unit of advertising spend. Enter revenue attributed to advertising and ad spend to calculate revenue returned for each unit spent.
Formula used
ROAS = revenue ÷ ad spend
Good to know
Results are estimates for informational purposes.
Example calculation
€2,500 ÷ €500 = 5× ROAS
How to use this calculator
- Enter revenue attributed to advertising and ad spend to calculate revenue returned for each unit spent.
- Check units and time periods before comparing two results.
- Change one input at a time to understand its effect.
Frequently asked questions
What does the ROAS Calculator calculate?
Measure revenue returned for each unit of advertising spend. The result is calculated from the values you enter and the formula shown on this page.
Which assumptions does the ROAS Calculator use?
It applies ROAS = revenue ÷ ad spend. Values, fees, rules or timing not represented by an input are not added automatically.